For owners, and the advisors who run their books

See your business the way a CFO does.

Connect QuickBooks Online and get a Business Health Score, CFO alerts, a rolling 12-month forecast you can edit, and board-ready reports. For one company, or every company you look after.

No credit card required. 14 days of Pro, then keep it or stay on Free. Read-only QuickBooks access.
The Pro CFO dashboard showing a Business Health Score and eight key metrics
From $99/mo
Per company, cheaper as you add more
Read-only sync
QuickBooks Online, nightly refresh
12-month forecast
Rolling, editable, rolled up from your budget
One login
Every company, every teammate, one place
New this fall

A lot shipped since you last looked.

Budget & Forecasting grid
One calendar-year ProForma: actuals for closed months, your budget for the rest, cash projection updates as you type.
Add a company
Own more than one business, or run a practice? Add each company under one login and switch from the header.
Connected Data
Bring in numbers QuickBooks does not have: Google Sheets, Excel, uploads, or a pushed feed from your CRM.
Team roles & permissions
Owner, admin, user, and advisor roles with view or edit access per section.
KPIs by class and location
Slice any KPI by the QuickBooks classes, locations, and items you already track.
Goal Tracking, rebuilt
Pick any monthly metric, set a target month out to 2031, and the coach reads your forecast to tell you if you are on pace.
Weekly digest
One email every Monday: what moved, what is overdue, and the few moves worth making this week.
Per-company pricing
$99 for your first company, $49 for the next four, $29 from the sixth. One subscription.
Business Health Score

One number that tells you how the month is going, and why.

Gross margin, net margin, OpEx ratio, days sales outstanding, cash coverage, and revenue growth, each benchmarked against your industry and your own six-month average. Pick the eight KPIs you care about and arrange them your way.

Industry benchmarks for 50 industries, matched automatically
Cash on Hand coverage instead of a vague runway number
Click any KPI to see the transactions behind it
Dashboard with Business Health Score and key metric cards
CFO Alerts

The things a CFO would walk into your office about.

Margin slipping, an expense line that doubled, receivables ageing past 60 days, cash below your safety floor. Alerts are about this month and last, never stale history, and each one links to the numbers that triggered it.

Collections view with overdue invoices and draft reminder emails
Weekly digest email with the moves worth making this week
Push notifications on your phone when something needs you
CFO Alerts list with margin, expense, and receivables warnings
Budget & Forecasting

Your ProForma, with actuals filled in for you.

One calendar-year grid. Closed months are QuickBooks actuals. Open months are your budget, built from drivers and assumptions you name, like headcount or price per job. Edit a cell and the 12-month cash projection updates, with AR and AP timing applied. Import or export the whole thing as Excel when you need to.

Budget and Forecasting screen with a cash balance chart and a monthly ProForma grid
Executive Reports

Board-ready in one click, written in plain English.

A monthly executive summary with P&L, balance sheet, cash flow, budget variance, and a narrative that explains what changed and what to do about it. Publish it, share it with a partner or lender, and keep every version.

Virtual CFO Chat answers questions about any number in the report
Business Memory keeps your context so the narrative sounds like your business
Job Costing and Customer Profitability add-ons for project businesses
Executive report page with financial summary and narrative
Everything else in the box

Built for the work a small-business CFO actually does.

Virtual CFO Chat

Ask what your gross margin was in March, why cash dropped, or what happens if you hire. Answers cite your books.

Collections

Overdue invoices ranked by age and size, with reminder emails drafted in your tone.

Goal Tracking

Targets on any monthly metric, a coach's note that reads your forecast, and monthly reviews you can log.

Industry Benchmarks

Your margins and ratios next to the median for your industry, so "good" has a number.

Connected Data

Google Sheets, Excel, uploads, or a pushed deal feed. Build KPIs on numbers that never touch QuickBooks.

Team & roles

Invite a partner, a bookkeeper, or your CFO. Owner, admin, user, and advisor roles with per-section access.

Job Costing

Profit by project, budget vs. actual, and a Job Profitability Report for contractors and agencies. Add-on.

Customer Profitability

Which customers make you money and which cost you. Premium module.

Mobile

Daily Glance, alerts, and chat on your phone. Install it from the browser, no app store.

Multi-company and advisors

One login. Every company. One bill.

Own three businesses? Run a bookkeeping or CFO practice? Add each company to your account, connect its own QuickBooks file, and switch between them from the header. Pricing gets cheaper with every company you add.

Advisor role: full access to a client's company without touching their billing
Pay for your clients yourself, or let each client pay for their own
Founding members keep $79 on their first company for life
Per-company pricing
First company$99/mo
Companies 2 to 5$49/mo each
Companies 6 and up$29/mo each
Example: a firm with 10 clients
$99 + 4 x $49 + 5 x $29 = $440/mo, or $44 per client. One invoice, one card.
Partner Program
Bookkeepers and accountants earn 25 to 30% recurring on every client they bring, plus service conversion bonuses up to $2,500.
See the Partner Program
How it works

Set up in under five minutes. No spreadsheets to build.

1
Connect QuickBooks Online

One click through Intuit's own sign-in. Read-only. Nothing is written back to your books, ever.

2
We build your picture

P&L, balance sheet, invoices, and bills come in. Your Health Score, KPIs, alerts, and a starter budget are ready on first load.

3
Run the month from here

Edit the forecast, publish the executive report, chase the overdue invoices, and get Monday's digest. Nightly sync keeps it current.

Security

Your books stay yours.

Read-only QuickBooks access. Encrypted in transit and at rest with AES-256. Disconnecting revokes access and deletes stored tokens. Your data is never used to train AI models. Payments run through Stripe; we never see your card number.

Intuit Developer Program member
Per-section permissions for your team
Independent security review in progress
Export everything, anytime
Pricing

Start free. Pay per company when you are ready.

Every new account gets 14 days of Pro. Keep it, drop to Free, or just bail.

Free
$0/month
One company
QuickBooks connection and nightly sync
Dashboard, Health Score, and KPIs
CFO alerts
Goal tracking
Industry benchmarks
Most popular
Pro
$99/month
First company. Then $49 each for 2 to 5, $29 each from 6.
Everything in Free
Budget & Forecasting grid with 12-month cash projection
Executive Reports and Financial Reports
Virtual CFO Chat and Financial Lookup
Collections and overdue-invoice insights
Connected Data and KPIs by class or location
Multiple companies and team roles
Business Memory and weekly digest
Fractional CFO
Talk to us
Monthly engagement, app included
Everything in Pro, for every company
A dedicated fractional CFO
Monthly executive financial review
Cash flow, budgeting, and strategic planning
Direct access by Slack or call
Book a discovery call
Questions

The ones we get asked most.

Do you support multiple companies?

Yes. Add as many as you like from Billing. Each connects its own QuickBooks file, you switch between them from the header, and they all sit on one subscription: $99 for the first, $49 each for the next four, $29 each after that. Free accounts include one company.

I'm a bookkeeper or fractional CFO. How does this work for my clients?

Two ways. Add your clients as companies on your own account and pay one bill, or have each client sign up and invite you as an advisor. The advisor role gives you full access to their company without touching their billing. Bookkeepers and accountants can also earn recurring commissions through the Partner Program.

Is my financial data secure?

QuickBooks access is read-only and goes through Intuit's own sign-in. Data is encrypted in transit and at rest. Disconnecting revokes access and deletes stored tokens. Your data is never used to train AI models.

Do I need a credit card for the trial?

No. Create your account and you get 14 days of Pro with no card. Keep Pro by adding a card on the Billing page, or do nothing and your account moves to the Free plan. Nothing is charged.

Can I cancel or downgrade anytime?

Anytime, from Billing. If you downgrade you keep the Free plan: your QuickBooks connection, dashboard, KPIs, alerts, goal tracking, and benchmarks, at no charge.

What happens to my data if I leave?

Disconnect QuickBooks and we delete the stored tokens. Delete your account and the data goes with it.

Stop guessing about your finances.

Connect QuickBooks, see your Health Score in minutes, and run next month from a forecast you trust.

Then $99/mo, downgrade to Free, or just bail. Already a member? Sign in